Brad's Articles

In the dynamic world of hospitality, where guest expectations are continually evolving, technology integration plays a crucial role in delivering exceptional experiences while maintaining operational continuity. However, successfully integrating new technology without disrupting ongoing operations is a complex challenge.

In today’s competitive hospitality industry, data has become a critical asset for businesses aiming to enhance guest experiences, streamline operations, and drive profitability. Collecting, analyzing, and acting on data allows hospitality organizations to make smarter, more informed decisions. This paper explores