Brad's Articles

Traditionally, hospitality data collection was limited to basic information, such as booking patterns, guest feedback, and transaction records. While this information had value, it lacked the depth required to drive truly personalized service.   Today, data collection has expanded dramatically.

In the dynamic world of hospitality, where guest expectations are continually evolving, technology integration plays a crucial role in delivering exceptional experiences while maintaining operational continuity. However, successfully integrating new technology without disrupting ongoing operations is a complex challenge.

Effective consulting transcends the design of strategic plans; it necessitates active involvement during the implementation phase. With their in-depth knowledge and hands-on experience, SMEs are instrumental in integrating new processes or technologies

Today's cruise ships, often host over 10,000 passengers and crew, demand a more scalable, efficient method to produce the more than 30,000 meals required to satisfy one day’s demand. Traditional scratch cooking is no longer feasible at this scale

Providing an exceptional guest experience is paramount in the highly competitive cruise industry. For a cruise line operating 17 ships, managing the complexities of food service operations across multiple vessels presents unique challenges. Each ship must

Being a leader in integrating technology into cruise operations has resulted in streamlined processes and elevated the level of service, making guest interactions more seamless and personalized while increasing profitability.

Seasonal venues like ski resorts or beach destinations rely heavily on temporary staffing to meet fluctuating visitor demands. These businesses often operate with a small core team during the off-season, ramping up hiring as their peak season approaches. This nature of staffing, especially for events still in their growth phase, requires

With the growing presence of technology in kitchens, maintenance has expanded to cover traditional equipment and a suite of digital tools. Beyond the routine upkeep of stoves, refrigerators, and mixers, kitchens now face the unique challenge of maintaining smart equipment that includes everything from

Creating digital business solutions for complex environments like cruise ship hospitality requires a deep understanding of the industry beyond surface-level knowledge. Subject matter experts (SMEs) with experience in land-based hospitality might assume that their expertise applies seamlessly to similar roles on a cruise ship. However, production company that creates some of the Gulf Coast’s most memorable, national, and internationally recognized events.

In today’s competitive hospitality industry, data has become a critical asset for businesses aiming to enhance guest experiences, streamline operations, and drive profitability. Collecting, analyzing, and acting on data allows hospitality organizations to make smarter, more informed decisions. This paper explores

In hospitality IT, product ownership involves far more than implementing new solutions; it requires a deep respect for the legacy systems and processes that have sustained operations. The drive for innovation often pushes IT teams to focus solely on

Technology, staffing, and event operations form the backbone of any large-scale event. Expertise in these areas helps streamline operations, improve efficiency, and